Image: Audi Media Centre
Back before COVID-19 swept the world and ruined... pretty much everything, there was a huge blockbuster that took the box office by storm. It was called Avengers: Endgame and alongside the many heroes dying and Thanos causing a riot across the galaxies, Tony Stark (Iron Man) pulls up to base in a striking-looking Audi. Naturally, this wonderous concept wooed the audience as they wondered what on earth it was.
It turned out it was a concept for the E-Tron GT. A fully electric and extremely sleek machine that made a spaceship-like sound on its approach to the entrance; it wouldn't be long until audiences asked themselves where they could buy one of these things.
Happily, the answer to that is right now: because the E-Tron GT is now officially a production car - and it starts from just under £80,000.
Image: Audi Media Centre
Two versions of this striking 4-door coupe are available: you can either opt for the 'standard' E-Tron GT Quattro with a 350kW battery which churns out 530hp and can hit 0-60 in 4.1 seconds. That car has a starting price of £79,900, although that's without any optional extras.
And in true Audi fashion, you can then step up to the 440kW RS E-Tron GT. which had 640hp and can launch itself from 0-60 in a blisteringly 3.3 seconds. That starts from £110,000.
Both trims can go on for nearly 300 miles on a single charge with 298 miles for the E-Tron GT and 283 for the RS. This seems particularly disappointing as rivals such as Tesla can achieve much further on each stint.
Image: Audi Media Centre
The E-Tron GT is based on the same architecture as its cousin, the also-electric Porsche Taycan. So, it's clear that the VW Group intends for the Audi to be the less expensive option for customers who want something like a Tesla Model S, but aren't fond of the brand.
This is the answer for those who fancy a car like an Audi RS7, yet find themselves ready to embrace the electric lifestyle. Or perhaps they just want to feel like a real life Tony Stark?
Whatever the purpose of the E-Tron GT is, it seems like a truly spectacular effort from Audi - and one that reverses the stigma that electric cars once had.
Image: Audi Media Centre
The interior is all typical Audi: posh materials, dynamic design and an inviting aesthetic - if not a bit cramped in the sloping coupe form.
But what's notable is that they haven't gone over-the-top and revolutionised the interior game. It's typical Audi that's designed to familiarise an existing Audi customer who may have just come out of a petrol/diesel A6 or A7 and make the transition to electricity more comforting.
Is it a sign of more things to come?
Image: Audi Media Centre
Audi have already announced that they will not be making any more new internal combustion engines after the current generations, so the route of EVs is undoubtedly Audi's future.
The question is: if the E-Tron GT has impressed us already, just what else is there to come?
If Audi can continuously impress with designs as striking as this, then they will be keeping their customers coming in for many years ahead. The only issue that needs to be rectified is range; because if you were to drive one from London to Glasgow, you'd have to stop to fill up 3/4 of the way there - and that's assuming the route will be direct and without traffic!